{"id":16423,"date":"2025-11-05T15:31:28","date_gmt":"2025-11-05T13:31:28","guid":{"rendered":"https:\/\/dev.editura.ase.ro\/editura-ase\/?post_type=product&#038;p=16423"},"modified":"2025-11-05T15:38:09","modified_gmt":"2025-11-05T13:38:09","slug":"managementul-experientei-turistilor-in-destinatii","status":"publish","type":"product","link":"https:\/\/dev.editura.ase.ro\/editura-ase\/product\/managementul-experientei-turistilor-in-destinatii\/","title":{"rendered":"Managementul experien\u021bei turi\u0219tilor \u00een destina\u021bii"},"content":{"rendered":"<p>Autoarea \u00ee\u0219i propune s\u0103 analizeze \u00een profunzime conceptul de experien\u021b\u0103 turistic\u0103 memorabil\u0103 \u0219i s\u0103 eviden\u021bieze factorii determinan\u021bi care contribuie la conturarea acesteia \u00een cadrul destina\u021biilor turistice. Av\u00e2nd la baz\u0103 o fundamentare teoretic\u0103 solid\u0103, completat\u0103 de o cercetare aplicativ\u0103 riguroas\u0103, demersul \u0219tiin\u021bific vizeaz\u0103 identificarea rela\u021biilor dintre dimensiunile experien\u021bei turistice, emo\u021biile resim\u021bite de vizitatori, percep\u021bia semnifica\u021biei c\u0103l\u0103toriei \u0219i gradul de recreere experimentat \u00een cadrul destina\u021biilor. Mai mult, obiectivele de cercetare care au fost propuse \u0219i atinse \u00een aceast\u0103 lucrare au vizat identificarea impactului experien\u021belor anterioare asupra vizitei \u00eentr-o anumit\u0103 destina\u021bie, examinarea rolului organiza\u021biilor de management al destina\u021biilor \u00een conturarea experien\u021bei \u00een destina\u021bie, analizarea m\u0103surii \u00een care se pune accentul pe crearea unei experien\u021be echilibrate a turi\u0219tilor \u00een diverse destina\u021bii, analiza percep\u021biei turi\u0219tilor rom\u00e2ni asupra experien\u021bei memorabile \u00een destina\u021bii, dar \u0219i elaborarea unor planuri de dezvoltare a organiza\u021biilor de management al destina\u021biilor bazate pe cercetarea satisfac\u021biei turi\u0219tilor rom\u00e2ni, \u00een urma vizitelor \u00een destina\u021bii.<\/p>\n<p>&nbsp;<\/p>\n<p>\u00cen centrul acestei abord\u0103ri se afl\u0103 rolul esen\u021bial al organiza\u021biilor de management al destina\u021biilor (OMD), entit\u0103\u021bi responsabile de proiectarea \u0219i coordonarea strategiilor de dezvoltare turistic\u0103. Sunt analizate \u0219i argumentate \u0219tiin\u021bific numeroase aspecte care vizeaz\u0103 rolul acestor entit\u0103\u021bi, influen\u021ba lor \u00een conturarea experien\u021bei turistice \u00een destina\u021bii, sustenabilitatea lor, adaptarea la situa\u021bii de criz\u0103 etc. De altfel, acesta este un demers \u0219tiin\u021bific deosebit de actual \u0219i important at\u00e2t pentru literatura de specialitate din \u021bara noastr\u0103, c\u00e2t \u0219i pentru managementul turismului \u00een Rom\u00e2nia, \u00een condi\u021biile \u00een care, \u00een prezent, observ\u0103m un interes deosebit pentru \u00eenfiin\u021barea \u0219i sus\u021binerea organiza\u021biilor de management al destina\u021biei, at\u00e2t din partea autorit\u0103\u021bilor na\u021bionale \u0219i locale, c\u00e2t \u0219i din partea mediului privat din zonele de interes turistic.<\/p>\n<p>Av\u00e2nd la baz\u0103 literatura de specialitate, dar \u0219i experien\u021ba interna\u021bional\u0103 \u00een dezvoltarea organiza\u021biilor de management al destina\u021biei, precum \u0219i rezultatele propriei cercet\u0103ri cantitative, lucrarea propune un model aplicabil \u2013 CANVAS pentru OMD \u2013 care poate servi drept instrument strategic pentru dezvoltarea unor experien\u021be turistice coerente \u0219i orientate c\u0103tre nevoile reale ale vizitatorilor.<\/p>\n<p>De asemenea, lucrarea se constituie \u00eentr-un reper pentru \u00een\u021belegerea tendin\u021belor actuale privind comportamentul turi\u0219tilor rom\u00e2ni \u0219i mecanismele prin care destina\u021biile pot deveni mai atractive, competitive \u0219i sustenabile.<\/p>\n<p>&nbsp;<\/p>\n<p>Prin structura sa clar\u0103, aceast\u0103 lucrare ofer\u0103 o contribu\u021bie valoroas\u0103 la literatura de specialitate, fiind util\u0103 at\u00e2t cercet\u0103torilor \u0219i practicienilor din domeniul turismului, c\u00e2t \u0219i deciden\u021bilor implica\u021bi \u00een formularea politicilor de dezvoltare turistic\u0103 la nivel local, regional sau na\u021bional.<\/p>\n<p>&nbsp;<\/p>\n<div class=\"_df_book df-lite\" id=\"df_16424\"  _slug=\"managementul-experientei-turistilor-in-destinatii\" data-title=\"managementul-experientei-turistilor-in-destinatii\" wpoptions=\"true\" thumbtype=\"\" ><\/div><script class=\"df-shortcode-script\" nowprocket type=\"application\/javascript\">window.option_df_16424 = {\"outline\":[],\"autoEnableOutline\":\"false\",\"autoEnableThumbnail\":\"false\",\"overwritePDFOutline\":\"false\",\"direction\":\"1\",\"pageSize\":\"0\",\"soundEnable\":\"false\",\"source\":\"https:\\\/\\\/dev.editura.ase.ro\\\/editura-ase\\\/wp-content\\\/uploads\\\/2025\\\/11\\\/2025-CURTEANU-CRISMARIU-Manag-experien-turisti-destinatii-CUPR.pdf\",\"wpOptions\":\"true\"}; if(window.DFLIP && window.DFLIP.parseBooks){window.DFLIP.parseBooks();}<\/script>\n","protected":false},"excerpt":{"rendered":"<p>Autoarea \u00ee\u0219i propune s\u0103 analizeze \u00een profunzime conceptul de experien\u021b\u0103 turistic\u0103 memorabil\u0103 \u0219i s\u0103 eviden\u021bieze factorii determinan\u021bi care contribuie la conturarea acesteia \u00een cadrul destina\u021biilor turistice.<\/p>\n","protected":false},"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"product_brand":[],"product_cat":[307],"product_tag":[],"class_list":["post-16423","product","type-product","status-publish","product_cat-turism-servicii","pa_anul-aparitiei-11751","pa_book-author-oana-diana-curteanu-crismariu","first","instock","shipping-taxable","purchasable","product-type-variable","has-default-attributes"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Managementul experien\u021bei turi\u0219tilor \u00een destina\u021bii - Editura ASE<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dev.editura.ase.ro\/editura-ase\/product\/managementul-experientei-turistilor-in-destinatii\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Managementul experien\u021bei turi\u0219tilor \u00een destina\u021bii - Editura ASE\" \/>\n<meta property=\"og:description\" content=\"Autoarea \u00ee\u0219i propune s\u0103 analizeze \u00een profunzime conceptul de experien\u021b\u0103 turistic\u0103 memorabil\u0103 \u0219i s\u0103 eviden\u021bieze factorii determinan\u021bi care contribuie la conturarea acesteia \u00een cadrul destina\u021biilor turistice.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dev.editura.ase.ro\/editura-ase\/product\/managementul-experientei-turistilor-in-destinatii\/\" \/>\n<meta property=\"og:site_name\" content=\"Editura ASE\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-05T13:38:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dev.editura.ase.ro\/editura-ase\/wp-content\/uploads\/2025\/11\/2025-CURTEANU-Manag-experien-turisti-destinatii-SITE-716x1024.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"716\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Timp estimat pentru citire\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/dev.editura.ase.ro\/editura-ase\/#website\",\"url\":\"https:\/\/dev.editura.ase.ro\/editura-ase\/\",\"name\":\"Editura ASE\",\"description\":\"Editura ASE\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/dev.editura.ase.ro\/editura-ase\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"ro-RO\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/dev.editura.ase.ro\/editura-ase\/product\/managementul-experientei-turistilor-in-destinatii\/#webpage\",\"url\":\"https:\/\/dev.editura.ase.ro\/editura-ase\/product\/managementul-experientei-turistilor-in-destinatii\/\",\"name\":\"Managementul experien\u021bei turi\u0219tilor \u00een destina\u021bii - Editura ASE\",\"isPartOf\":{\"@id\":\"https:\/\/dev.editura.ase.ro\/editura-ase\/#website\"},\"datePublished\":\"2025-11-05T13:31:28+00:00\",\"dateModified\":\"2025-11-05T13:38:09+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/dev.editura.ase.ro\/editura-ase\/product\/managementul-experientei-turistilor-in-destinatii\/#breadcrumb\"},\"inLanguage\":\"ro-RO\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/dev.editura.ase.ro\/editura-ase\/product\/managementul-experientei-turistilor-in-destinatii\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/dev.editura.ase.ro\/editura-ase\/product\/managementul-experientei-turistilor-in-destinatii\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/dev.editura.ase.ro\/editura-ase\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Managementul experien\u021bei turi\u0219tilor \u00een destina\u021bii\"}]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Managementul experien\u021bei turi\u0219tilor \u00een destina\u021bii - Editura ASE","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/dev.editura.ase.ro\/editura-ase\/product\/managementul-experientei-turistilor-in-destinatii\/","og_locale":"ro_RO","og_type":"article","og_title":"Managementul experien\u021bei turi\u0219tilor \u00een destina\u021bii - Editura ASE","og_description":"Autoarea \u00ee\u0219i propune s\u0103 analizeze \u00een profunzime conceptul de experien\u021b\u0103 turistic\u0103 memorabil\u0103 \u0219i s\u0103 eviden\u021bieze factorii determinan\u021bi care contribuie la conturarea acesteia \u00een cadrul destina\u021biilor turistice.","og_url":"https:\/\/dev.editura.ase.ro\/editura-ase\/product\/managementul-experientei-turistilor-in-destinatii\/","og_site_name":"Editura ASE","article_modified_time":"2025-11-05T13:38:09+00:00","og_image":[{"width":716,"height":1024,"url":"https:\/\/dev.editura.ase.ro\/editura-ase\/wp-content\/uploads\/2025\/11\/2025-CURTEANU-Manag-experien-turisti-destinatii-SITE-716x1024.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Timp estimat pentru citire":"2 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebSite","@id":"https:\/\/dev.editura.ase.ro\/editura-ase\/#website","url":"https:\/\/dev.editura.ase.ro\/editura-ase\/","name":"Editura ASE","description":"Editura ASE","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/dev.editura.ase.ro\/editura-ase\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"ro-RO"},{"@type":"WebPage","@id":"https:\/\/dev.editura.ase.ro\/editura-ase\/product\/managementul-experientei-turistilor-in-destinatii\/#webpage","url":"https:\/\/dev.editura.ase.ro\/editura-ase\/product\/managementul-experientei-turistilor-in-destinatii\/","name":"Managementul experien\u021bei turi\u0219tilor \u00een destina\u021bii - Editura ASE","isPartOf":{"@id":"https:\/\/dev.editura.ase.ro\/editura-ase\/#website"},"datePublished":"2025-11-05T13:31:28+00:00","dateModified":"2025-11-05T13:38:09+00:00","breadcrumb":{"@id":"https:\/\/dev.editura.ase.ro\/editura-ase\/product\/managementul-experientei-turistilor-in-destinatii\/#breadcrumb"},"inLanguage":"ro-RO","potentialAction":[{"@type":"ReadAction","target":["https:\/\/dev.editura.ase.ro\/editura-ase\/product\/managementul-experientei-turistilor-in-destinatii\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/dev.editura.ase.ro\/editura-ase\/product\/managementul-experientei-turistilor-in-destinatii\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/dev.editura.ase.ro\/editura-ase\/"},{"@type":"ListItem","position":2,"name":""},{"@type":"ListItem","position":3,"name":"Managementul experien\u021bei turi\u0219tilor \u00een destina\u021bii"}]}]}},"lang":"ro","translations":{"ro":16423},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/dev.editura.ase.ro\/editura-ase\/wp-json\/wp\/v2\/product\/16423","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dev.editura.ase.ro\/editura-ase\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/dev.editura.ase.ro\/editura-ase\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/dev.editura.ase.ro\/editura-ase\/wp-json\/wp\/v2\/comments?post=16423"}],"wp:attachment":[{"href":"https:\/\/dev.editura.ase.ro\/editura-ase\/wp-json\/wp\/v2\/media?parent=16423"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/dev.editura.ase.ro\/editura-ase\/wp-json\/wp\/v2\/product_brand?post=16423"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/dev.editura.ase.ro\/editura-ase\/wp-json\/wp\/v2\/product_cat?post=16423"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/dev.editura.ase.ro\/editura-ase\/wp-json\/wp\/v2\/product_tag?post=16423"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}