{"id":10686,"date":"2022-08-03T12:23:33","date_gmt":"2022-08-03T10:23:33","guid":{"rendered":"https:\/\/dev.editura.ase.ro\/editura-ase\/?post_type=product&#038;p=10686"},"modified":"2022-08-03T12:27:42","modified_gmt":"2022-08-03T10:27:42","slug":"change-and-innovation-management-in-romanian-small-and-medium-enterprises","status":"publish","type":"product","link":"https:\/\/dev.editura.ase.ro\/editura-ase\/product\/change-and-innovation-management-in-romanian-small-and-medium-enterprises\/","title":{"rendered":"Change and innovation management in Romanian small and medium enterprises"},"content":{"rendered":"<p>Lucrarea trateaz\u0103, \u00een limba englez\u0103, fondul general de cuno\u0219tinte referitoare la managementul schimb\u0103rii, absolut necesar \u00een\u021belegerii \u0219i practic\u0103rii unui management profesionist \u00een companiile rom\u00e2ne\u0219ti de dimensiuni mici \u0219i mijlocii. Volumul furnizeaz\u0103 suportul \u0219tiintific \u0219i metologic necesar pentru dezvoltarea IMM-urilor rom\u00e2ne\u0219ti, \u00een concordan\u021b\u0103 cu abord\u0103rile \u0219i practicile din \u021b\u0103rile dezvoltate. Autorul a avut \u00een vedere realizarea urm\u0103toarelor\u00a0<strong>obiective principale<\/strong>:<\/p>\n<ul>\n<li>prezentarea fondului de cuno\u0219tin\u021be de baz\u0103 al managementului schimb\u0103rii \u0219i inov\u0103rii;<\/li>\n<li>reliefarea principalelor elemente pragmatice aplicabile cu prioritate \u00een managementul firmelor rom\u00e2ne\u0219ti de dimensiuni mici \u0219i mijlocii;<\/li>\n<li>facilitarea form\u0103rii unei concep\u021bii manageriale moderne la nivelul \u00eentreprinz\u0103torilor, necesar\u0103 func\u021bion\u0103rii \u0219i dezvolt\u0103rii de companii performante.<\/li>\n<\/ul>\n<p>Volumul trateaz\u0103 aspecte de baz\u0103 ale managementului schimb\u0103rii: definirea conceptelor implicate, tipologia managementului schimb\u0103rii, modelele relevante identificate \u00een literatura de specialitate, prezint\u0103 o serie de cercet\u0103ri realizate de autor \u00een domeniul aspectelor-cheie ale managementului schimb\u0103rii, detaliaz\u0103 modelul de management al schimb\u0103rii dezvoltat de autor \u0219i trateaz\u0103 principalele modalit\u0103\u021bi de proliferare a managementului schimb\u0103rii in IMM-uri.<\/p>\n<p>Cartea reprezint\u0103 rezultatul unor importante acumul\u0103ri \u0219i eforturi realizate de autor \u00een ultimii ani, at\u00e2t \u00een \u021bar\u0103, c\u00e2t \u0219i \u00een str\u0103in\u0103tate, fiind conceput prin prisma cerin\u021belor \u0219i specificit\u0103\u021bii firmelor mici din Rom\u00e2nia.<\/p>\n<p>Autorii aduc mul\u021bumiri editurii care a asigurat publicarea acestei lucr\u0103ri ce corespunde unor stringente necesit\u0103\u021bi ale organiza\u021biilor \u0219i \u00eenv\u0103\u021b\u0103m\u00e2ntului universitar din Rom\u00e2nia.<\/p>\n<p>&nbsp;<\/p>\n<div class=\"_df_book df-lite\" id=\"df_10682\"  _slug=\"change-and-innovation-management-in-romanian-small-and-medium-enterprises\" data-title=\"change-and-innovation-management-in-romanian-small-and-medium-enterprises\" wpoptions=\"true\" thumbtype=\"\" ><\/div><script class=\"df-shortcode-script\" nowprocket type=\"application\/javascript\">window.option_df_10682 = {\"outline\":[],\"autoEnableOutline\":\"false\",\"autoEnableThumbnail\":\"false\",\"overwritePDFOutline\":\"false\",\"direction\":\"1\",\"pageSize\":\"0\",\"soundEnable\":\"false\",\"source\":\"https:\\\/\\\/dev.editura.ase.ro\\\/editura-ase\\\/wp-content\\\/uploads\\\/2022\\\/08\\\/2016-CEPTUREANU-Change-CUPRINS.pdf\",\"wpOptions\":\"true\"}; if(window.DFLIP && window.DFLIP.parseBooks){window.DFLIP.parseBooks();}<\/script>\n","protected":false},"excerpt":{"rendered":"<p>Volumul trateaz\u0103 aspecte de baz\u0103 ale managementului schimb\u0103rii: definirea conceptelor implicate, tipologia managementului schimb\u0103rii, modelele relevante identificate \u00een literatura de specialitate, prezint\u0103 o serie de cercet\u0103ri realizate de autor \u00een domeniul aspectelor-cheie ale managementului schimb\u0103rii, detaliaz\u0103 modelul de management al schimb\u0103rii dezvoltat de autor \u0219i trateaz\u0103 principalele modalit\u0103\u021bi de proliferare a managementului schimb\u0103rii in IMM-uri.<\/p>\n","protected":false},"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","meta":[],"product_brand":[],"product_cat":[299],"product_tag":[],"class_list":["post-10686","product","type-product","status-publish","product_cat-management","pa_anul-aparitiei-213","pa_book-author-eduard-ceptureanu","first","instock","shipping-taxable","purchasable","product-type-variable"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.6 - 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